- Blogspot - Learning To Coach

 

FOR PROFESSIONAL COACHES AND ASPIRING PROFESSIONAL COACHES:

"How to Be Great at Coaching and
Get Paid for It" by Jeffrey T. Sooey

"I couldn't believe it when I got my first check."

I'm writing this after getting back from a gig. I have a really cool 2nd job playing sax in a jazz trio that I just love. Plus it gives me some balance and release after I've been coaching too long.

Do you know what really makes me mad? It's when I see someone who read a couple of books on coaching skills and then they start some coaches training that costs $10,000! 

Yes, it's true that some of the best coaches, especially in sports, were not always the best players, but when it comes to learning coaching skills there is just no way you can train someone else unless you've been in the game quite a few times yourself.

In fact, incompetent coaching has made a mockery of the coaching industry too many times because a coach who had a great network of prospects bombed after taking the advice of some of the "book learned” coach training organizations.

Most people that try to get into the coaching business lose money and disappear quickly, many times making their clients unhappy in the process.  If you are one of the ones that do make money, congratulations!  Wherever you are in your development as a coach, there are many new ways to turn your knowledge into really big profits, a sense of accomplishment, confidence that you contributed, the love and connection of your clients, and eventually the ownership of a business that you can sell for hundreds of thousands, if not millions of dollars.

$100,000.00

It's relatively easy to pull in $100,000.00 plus a year in the coaching business working from home (if you know exactly what to do and how to do it.)

I'd like to help. You'll discover the most advanced and modern coaching education, genius techniques (your clients will think you are one), and strategies used by top coaches and change experts around the world. I want you to find out how you can be one of those top coaches.

This website will help you get all the tricks of the trade and show you the best working techniques for:

  • Doubling or tripling the value of each coaching session.
  • Getting clients to call you.
  • Making back end profits from your clients quickly and inexpensively.

Over the past 5 years I've tried everything when it comes to coaching, and every wild and crazy method I could think of. I've figured out what works and what doesn't work. 

And, of all the businesses I've owned, and I've owned quite a few, this one has the best quality of life and makes the most money for the effort expended. I know small business and I know the coaching business. I wouldn't trade it for anything.

As a successful coach (I've done over 3000 paid coaching sessions) I can tell you that the "so called" coaches training organizations simply can't be credible unless they have had significant coaching time and have the ability to really change someone’s life quickly and can prove it (having a book, cd set, pretty website, or some designation from another clueless coaching school doesn’t mean much when it comes to being able to ACTUALLY perform the promises most coaches want to be able to make LEGITIMATELY). I've run across plenty that have been coaching for 20 years as part of their job and they still aren’t on the playing field with the coaches we’ve trained. How can they teach you if they don't know how to do it themselves?

Now don't get me wrong. There are some fine coaches out there, but many have a purely theoretical approach and don't have a clue about what works for today's coaching clients.

I know they don't. I've talked to many of them. I've seen their clients and heard their theories. Ask them, "How many times have you made someone more money or truly changed their life?" You'll hear quite a bit of back peddling.

This is a Great Business

My story
I used to make $21.00 per session and kill myself doing 14 or 15 sessions per day just to barely make a living. NOW, by using the techniques I've learned, I raised my fee so I make $175.00 per session ($500 per month per client), and accept only the best clients. Just think what it would mean to you and your family if you grabbed that same kind of success. 

Real People / Real Money
You've probably been bombarded with offers for books, tapes, and seminars that promise giant earnings and no work. Not very believable, right?  Coaching and training are real business services that are used by executives, salespeople, corporations, associations, schools, and other organizations. There are many other people in the country who make a decent living this way. I happen to be one of them.

The Perfect Business
The coaching business can be done part time or full time. You don't have to quit your job and you can run your coaching business from a small area of your home with virtually no overhead. You can travel if you want and still do business ANYWHERE THERE’S A PHONE, or you can stay in your home area and sleep in your own bed every night. . . . The choice is yours.

You can go full time coaching when you feel the time is right.

Travel
If you like to travel, this business provides lots of opportunities for you to go and have the freedom to stay in control of your business as well as the leverage to take time off when you need or want it.  Your clients pick up the bill no matter how much time you are out of the office because you still get them the same results no matter where you are!! This past year, I’ve been to Jacksonville, FL, Los Angeles, San Francisco, Toronto (four times, as well as my summer ‘working vacation’), Paris, Palm Springs, and Mexico AND here are two of my favorites:

1. Greece (saw the Parthenon and the Greek Isles while doing conference calls and making money!)!

2. I spent a week in Thailand while my coaching team ran itself. I traveled all first class and stayed in Five Star Hotels. And Boy did I have fun!

Oh! I forgot. I'm scheduled to go on tour with one of the many bands I play with (check them out at www.Zindu.com in Arizona in July and then we are off to Peru for two weeks!  I’m looking forward to performing with them, doing radio and TV interviews, and taking some time to see Machu Picchu.  The whole time I’m traveling with the band I’ll be growing my business.  I’ll coach during the day and jam on my gigs at night!  How’s that for a crowd pleaser?

Perks
When you make a huge difference for your clients, they are extremely grateful.  One of my clients is in publicity and she got me into the new Cirque De Soleil and put me up in a five star hotel at Niagara Falls for the weekend, while a cruise director that I coach sent me and my girlfriend on a week long cruise of the Bahamas.  It’s great to enjoy fun vacations, connect with clients I love, and know that in the process I’m expanding my profits and deepening and elongating the opportunities with the client I’m connecting with. 

Tips If You Really Want to Make Money with your coaching business

You must have a team if you want to make money.

Coaching has suffered from what I like to call the ‘guru complex’.  We try to convince each other that we have all the answers and skills needed to solve every problem that any of our prospective clients have.  That puts undo stress on us and has us make impossible promises that we can’t keep.  We have a short lived client relationship as a result, an unhappy client, no referrals (the lifeblood of a profitable coaching relationship), and a burned out and resigned point of view.  When you do the type of coaching that you are TRULY THE BEST AT and leave the other coaching styles and consulting jobs to other people on your team, you can relax, create great results for your clients, and know that your clients are going to stay with you forever because WHY WOULD THEY LEAVE IF THEY’RE GETTING EVERYTHING THEY NEED from the team that you have assembled?

My secret to generating $10,000 / month in income is not just in being a competent and skilled coach (that’s still very important), but also in HAVING COACHES AND CONSULTANTS THAT MAKE UP FOR YOUR WEAK AREAS WORKING WITH YOUR CLIENT. 

Another problem without a team is marketing, sales, and anything that the gurus will tell you ‘is all up to you’.  I’m not saying that you can’t or even shouldn’t cold call, prospect, market, network, promote, etc., but doing it alone has a diminishing return and is not very much fun after a while.  Doing it on a team, however, is easier, more effective, faster, builds confidence, and is a heck of a lot of fun!  One of the biggest lessons I’ve learned in the time I’ve build our team is that A GREAT COACH EVENTUALLY DOESN’T HAVE TO PROSPECT AND SELF PROMOTE!  If you are great, even good, others will ask, even beg to promote you, because they stand to benefit greatly from your expertise and RARE abilities.  That’s why a virtuoso violinist doesn’t cold call to book their gigs and Sting isn’t out hustling his next concert… people already know that they have proven themselves and they can concentrate on what they do best because the world desires and values it.

Facts and Figures

Professional level paid coaching and consulting is not a get rich quick scheme or some kind of fad.

For many years thousands and thousands of individuals from all walks of life and with all kinds of educational and experience backgrounds have made a very comfortable living consulting and coaching.

Much of this can now be done from home. You don't always have to be on site to make lots of money coaching. I'm making tens of thousands of dollars doing coaching sessions and group coaching sessions, and virtual classrooms now sitting right at my desk in my shorts and sporting a two day beard.  . . . No power suit necessary to contribute to hungry clients around the world.

Unfortunately, most coaches don’t make that much money.  The average coaching income is around $20,000 per year.  This is because they are lone wolves primarily, but also because of HOW they are doing what they do, as well as a lack of skill set, knowledge, and a clear plan on how they will provide more value.  At JTS Advisors, we are changing that for many coaches and can change it for you as well.

Another survey noted that 8 out of 10 people working for a living either want to, or are actively preparing to start their own business. Are you in this group? Much of their resistance is that they either don't know what to do or feel that all their experience will be wasted if they quit their job or leave their industry. This couldn't be further from the truth in the coaching business. All the experience you've gained in both life and in business can be crafted into specific coaching expertise for the corporate and personal markets. 

There are over 10,000 coaches that happen to be members of the ICF (International Coach Federation, the governing and certification body for coaches worldwide) and when you add consultants the number goes up into the millions. Can you see how easy it is to get lost in the crowd? It is absolutely essential that you stand above the rest if you really want to get a good share of the business. Yes, you can probably eek out a living just calling yourself a coach/consultant and taking whatever low fee jobs come your way, but who wants to just get by? 

The field is so wide open that anyone with any kind of business or life experience can make it and make it big in professional coaching. You don't need a PhD or even college degree to be a great coach. All it requires is that you learn some innovative and intelligent techniques to be great during the sessions your run and to develop your coaching arsenal of tools and strategies.

Costs
Running a coaching business is fantastic if you do it right. Do you have any idea what it costs to startup most retail businesses? Literally tens of thousands of dollars or more. The coaching business can be operated full or part time right from your home. You probably already have a computer.

How much will you need to start your coaching business? The truth is that you can start it for under $50.00, but this means you will be trying to find coach chapter meetings to attend every month. These would be meetings of professional coaches where you will be trying to learn bits and pieces here and there. This is a very slow process. If you had four or five thousand to blow you could get a reputable coach to spend a day with you and pound you full of information. I doubt seriously that much would stick. There is just too much to learn in one day.

You really have to watch out because as I told you earlier, many of the people trying to teach coaching and coach marketing have never done it themselves. Finding good reliable information is the key to keeping your costs down and not wasting money.   

I really learned my lesson. I'm very careful of where I spend my money on my own training. I've made all the mistakes. I don't want you to make them too.   

THE FACT IS THAT YOU DON’T HAVE TO SPEND LOTS OF MONEY ON THE BEST TRAINING IN THE WORLD!

Sometimes this information is so costly to learn that people with good potential quit because they can't afford the "entry" fee. What a shame!

Anyone can do this if they can get the right direction from a credible source at a reasonable price.

Learn from the Best

Talk about learning from the best . . . Let me tell you how I learned how to be a really great coach (if I do say so myself). I was a good counselor to friends and loved ones to start with so I didn't have to learn the basics of being helpful. Then, I went to work for Tony Robbins as one of his coaches.  He gave me what I believe amounts to 1/3rd of the training I needed to become a great and profitable coach.  After I left Robbins organization, I thought I would easily become a top coach so I tried hanging out my shingle as a coach thinking that the world would come beating on my door . . . . It didn't happen. 

I would have starved to death had I not had money saved up. 

So here's what I did.

I took the long slow route. I gave free sessions, but not much came of that. I got a mentor, but I couldn't really dominate his time that much. I went to coach’s meetings, which were great, but they were only once a month and usually only covered one niche topic. If I was already good at that topic, then another month would have to go by until I would get a shot at another topic that I desperately needed.

The smartest thing I did . . .

I hired other coaches and built a team based upon the powerful concept of coaching that I believed so much in.  In that process I learned all the best coaching techniques of every coach I worked with and we share resources. I heard the best-of-the-best tell how they did it. I heard examples of their techniques and I heard lots and lots of techniques . . . . more than I could use in a lifetime of coaching.

I must have gotten over a thousand hours of coaching. I started using the techniques and gradually I got better and better and started getting hired more and more at higher fees than I ever dreamed possible. I kept up the learning. I paid $1000.00 per month to learn some of it (from a man who built Tony Robbins coaching organization and still coaches Tony to this day). My coaching fees kept rising and other coaches were begging me to help them with their practices.

Here are some of the things I’ve learned over the years that I have installed in the JTS Advisors coaches training:

        An expanded identity and absolute ownership of your capacity to be an outstanding Coach

        A powerful working knowledge of the core content of the JTS Advisors Strategy Coaching technologies

        The ability to supply and coach on any of the core life subjects:

            Health

            Emotions

            Relationships

            Finances

            Time

            Spirituality

            Business

            Career

        An expanded Leadership Effectiveness to the point of being able to cause comprehensive, trans-contextual, lasting change within 45 minutes. 

        The ability to facilitate the generation of strategic plans for individuals and groups on any subject.

        The knowledge that I had become a world-class coach, causing others dreams to come true, as well as a leader accountable for the fulfillment of others destinies.

        The ability to coach a Real Estate agent to double their business within 6 months. 

        The knowledge it took to gain the CPBA, CPVA, CPAA, and Trimetrix Certifications from Target Training International.   

        The ability to coach with a high level of accountability effectiveness:

        The ability to coach while bringing massive value to the session

        management, planning, communication skills

        to make my clients more productive by way of limitless accountability

        to create unlimited confidence that rubs off on my clients and creates limitless referrals in my coaching

Here are a few reasons why coaches and aspiring coaches take the JTS Advisors Coaches Training:

        You gain tons of training and coaching hours towards your ICF certifications (mcc, pcc, etc.)

        You learn the most important techniques to enroll people in coaching

        You become able to get your clients to do anything (even if they don't want to or think they can't do it).

        You start to support your clients in breaking through fear

        You make your clients more money

        You learn coaching from the best in the world

        You learn the JTS Advisors coaching system

Here are a few reasons our coaches decide to join our team after graduating the JTS Advisors Coaches Training:

        You make $$ doing what you love

        You are a part of a team of world-class coaches

        You maintain razor sharp skill in a best-practices environment

Every profession has its tricks of the trade. I used to waste 4-8 hours per day practicing my horn to get better sound and feel.  I was wasting my time and I had no idea!  Luckily, I was studying with the best musicians in the world and they showed me how to get the same sound and feel in 1/10th the time it would have taken me practicing the way I was.  I would have never known about those tricks in a million years if they hadn't shown them to me.

Here are some of the tricks I learned about coaching professionally:

        The one thing you must say at the beginning of a new coaching relationship to get them to listen to you, trust you, and respect you.

        The three steps to take a client through if they want to exit coaching that will decipher whether they should really drop, or if they need it more than ever, as well as get them re-committed to it when they need it!

        The things you must say when a client doesn’t follow through or they end up walking all over you!

        The way to have your clients doing everything you have them commit to.

        The ways to unravel a client’s biggest problem, solve it, and have them change their entire life in an hour on the phone with you. 

        How to figure out clients’ strengths, weaknesses, motivation patterns, and personal skills within minutes BEFORE you even talk to them at all!

        When and how to bill clients to assure that you NEVER get jilted after working your butt off for a client.

The tips, strategies and secrets mentioned in the above lists are the most effective and modern techniques available anywhere to put your coaching business on the fast track.

And the real beauty of this is that I do all the above sitting at my desk in my shorts and T shirt. No power suit every day. No fighting traffic and if I don't like someone, I don't have to deal with them. 

Testimonial Audio 1
Testimonial Audio 2

One of the things that I really got clear is that I wanted to be a motivational speaker and I have a vision of myself speaking to a large group at a conference in Angel Stadium. What I have done in the last week is I've started planning to put on a 5,000 person event which will include 100 churches with myself as one of the keynote speakers. I have another friend of mine who has agreed to speak, we have a band all ready and so we are meeting tomorrow. We have a venue and publicity materials and a line up by August 1 st . I started writing my book. I am also celebrating that I have lost 15 pounds since we started!

--Rene Roberts, JTS Advisors Designated Coach

------

I have created a real opportunity for my clients now where I can add value in ways that I didn't know how to add value before. I didn't really have the understanding of what to say and so I have created a lot more value for my clients. After sharing that this week, I think I had 4 or 5 free sessions with real prospects and I signed all of them up for coaching. I really don't see why anyone would not sign up with me for coaching after what I have learned. Something that I will share just to wrap up here is I was just talking with my girlfriend and got so inspired that I called Meg and gave her my credit card and signed my girlfriend up for the coaches training. I called her and told her and she is really excited. And then I just couldn't stop, so I got 4 or 5 other people to commit and so I got them enrolled in the coming coaches training with JTS. I even took 2 of my clients out of my coaching and signed them up with JTS for the two months of the coaches training

--Hal Elrod (Author, Taking Life Head On )
www.yopalhal.com

Get the Experts Advice

What do you think is the fastest way to increase your coaching business? I have learned over many agonizing years of expensive trial and error that the fastest and easiest way is to . . . model someone who is already successful.

But how do you do this? How can you convince someone who is wildly successful to take their extremely valuable time to tell you and show you exactly what steps they take . . . the techniques they use. . and to tell you what works and doesn't work for them? Why would they provide you with complete information about their tricks of the trade?

Unless you have a tremendous amount of money to spend in order to hire the most successful coaches speakers in the world, as I did. . You won't have access to the secrets that could skyrocket your business into an overnight success.

The thing is . . . you don't have to waste your money or your time. We've done it for you! We've discovered and tested dozens of insider techniques and tricks that will help you increase your coaching expertise and business exponentially . . . and in record time!

Why not invest in your ability to take control of your clients, increase your quality of life and make a substantial amount of money simply because you chose to get yourself in to the JTS Advisors Coaches Training so that you can discover the secrets of turning your knowledge, enthusiasm, and experience into CASH? 

The JTS Advisors Coaches Training consists of a Coaches Operations binder containing everything you need to coach anyone on the earth, as well as hours of CD audios that I have recorded to train you on the basic, intermediate, and advanced coaching systems and techniques that you need to be effective.  The entire system contains over 1000 tips and techniques you need to know to be a top professional coach. You can get right down to business the minute you receive it.

NOTE:  THIS TRAINING IS FOR COMMITTED PEOPLE ONLY!!

I only want to deal with people who are deadly serious about learning how to thrive in a new career. Sure, I don't mind if you just want to dabble in coaching, but I'm not going to send you my hard earned knowledge so you can steal it and waste it.  I'm not giving up my time for nothing and you won't want to give your hard earned knowledge away either when I teach you what I'm going to teach you.  This is the fastest track to learn the most advanced coaching techniques in the world. You will probably love every minute of it, but make no mistake… It is challenging and if you aren’t up to the challenge and the work, YOU ARE WASTING YOUR MONEY AND TIME BY SIGNING UP!  Your mistakes about your purchases and your own intention in the world are YOUR RESPONSIBILITY. 

But if that’s not the case, contact us immediately and let's get moving making you an awesome coach. I will do whatever it takes to help you reach your goals.

You can get on the fast track to working and making money in the professional coaching business by getting in touch with us and talking with us about entering into the coach training. 

The price of this course is a painless drop in the bucket compared to the money you are going to lose in your lifetime without this professional level coaching know-how. Look at it this way . . .

Can you really afford to attempt to be a professional coach if you don't know what is in this program?

If you are interested, but not certain, then you can learn more by ordering my special CD entitled ‘Secrets of Coaching’.  Just email me your address and the request, and We’ll send you a copy.  

There is one way to get involved immediately:

Contact me:

619-286-1797
jeffrey@jtsadvisors.com

If you are looking for some passive, theoretical coaching certification course this is NOT it. There are many ‘academic’ coaching certifications around the world. We will certify you in RESULTS!  The JTS Advisors Coaches Training contains all the "hard-core" secrets on how to truly be the best coach in the business. This course is designed to give you all the tricks and "insider" techniques to change lives wherever you go and make some serious money doing it.

We are talking about a real-life, nuts and bolts, down-to-earth, step-by-step system.   Don't put off getting in touch with me if you're at all interested. This information could be invaluable to your business and could be worth many tens of thousands of dollars in future income for you and your family. Call or order online today.

Until then, I remain...

Your friend and coach for life.
-Jeffrey Sooey

 

 P.S. Still not convinced you need this "cutting edge" training? Let me give you one more reason why I think this course is ABSOLUTELY ESSENTIAL for anyone serious about their future in the coaching business and why it is such a dynamite program. If you are not using The JTS Advisors Systems, you're losing money!

P.P.S Guess what? This training is most likely tax deductible as a business expense because it is training material.

P.P.P.S. Remember, this program is designed for coaches in training, already established coaches who are ready to take their abilities to the next level, trainers who want the extra edge with their students, and managers and business owners who want to learn to coach their people.  You will learn by coaching… actively coaching several clients as you apply the techniques taught in the program.  Coaching sessions end in evaluations where you are scored on your abilities in the areas of Accountability effectiveness, Leadership effectiveness and value delivered in the call.  You will find yourself inspiring your clients, getting your client to do what they don’t want to do, and applying the latest in coaching technology.  You receive one on one coaching every week throughout the training. 

 
 

Other JTS Advisors Websites

| JTS Advisors Corporate Site | Vision Sculpting Mastermind |
| 45 Day Challenge Program | Success Summit Program |
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